in-house virtual production 

 unlock endless creativity with our 

 in-house LED set & AI tools  

What It Is

A scaled-down virtual production system using the same technology as major film and TV sets — built specifically for product and model shoots at a fraction of the size and cost, all under one roof in our East London studio.

How It Works

Our custom in-house LED stage and AI tools generate realistic, custom environments, letting us shoot your product or model directly within the scene — no green screens or composites, just seamless, photoreal results.

How We Use It

We use this setup for product, fashion and commercial shoots, creating cinematic worlds and lighting instantly, fully tailored to each project’s creative direction.

Why It Benefits You

Enjoy limitless creativity, faster turnaround and lower costs, while achieving cinematic-quality visuals and supporting sustainable, travel-free production.

 some previous examples 

 based in our 5000ft² east london studio 

shoot us an email
info@luxstudio.london

follow our journey @luxstudiolondon

East London Studio
Unit D Mint Business Park, 41 Butchers Road, London, E16 1PW

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0207 790 5533